Security Bank’s Human-Centered Approach to Digital-First Interactions

At Security Bank Business Banking, it’s more than just business—it’s personal. For years, the bank has built genuine relationships with clients, viewing them as partners rather than just customers. They have always strived to understand each client’s unique needs and support them at every step of their business journey, all while delivering on their promise of “Better Banking”.

"All businesses start with relationships...we move along following (our) customers' plans."

— Ronald "Nats" Jose, Senior Assistant Vice President of Security Bank Corporation

This commitment was tested as Security Bank saw more Millennial business owners emerge after the COVID-19 pandemic. Having grown up with technology, this generation was accustomed to a fast-paced lifestyle and expected services to match. For SBC, the challenge was clear: could they meet these new customers in their domain? Could they provide the digital-first banking experience they sought without losing sight of what had always mattered most to the bank: building meaningful, personal connections?

To address this, SBC took steps to deliver efficient, personalized online banking, including the adoption of MeetBitan automated scheduling and branded online conferencing platform. This move provided the bank with an avenue to communicate with customers, gain deeper insights into their specific needs, and eliminate long call center queues and the inefficiencies of back-and-forth email exchanges.

Scheduling a Security Bank Business Banking Loans Assistance Meeting

With MeetBit, SBC was able to show clients that they truly value their time and are committed to meeting each one where and when it’s most convenient for them. The results speak for themselves: within just a few months, SBC achieved a 25% reduction in drop-offs and a 58% increase in conversions in processes where MeetBit was implemented.

By embracing MeetBit and other innovative solutions, Security Bank Business Banking has redefined what "Better Banking" really means. Their human-centered approach to digital-first interactions empowers business owners to thrive, proving that when innovation is driven by a genuine focus on people, the possibilities are limitless.

Explore Security Bank Business Banking’s tailored solutions today:

MeetBit
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Virtual Office